On April 8, 2026, our virtual keynote presentation focused on a key challenge in logistics: Where are the goods right now—and what condition are they in? One thing is clear: Without transparency throughout the supply chain, planning uncertainty and avoidable costs arise. In the webinar, we demonstrated how technologies such as mobile sensors, GNSS, IoT, cloud solutions, and AI-powered analytics help create precisely this transparency.

Our three key takeaways:

• Greater data transparency improves planning and efficiency throughout the supply chain.
• The combination of sensor technology, connectivity, the cloud, and AI enables a comprehensive view of the location and condition of goods.
• AI can also predict estimated time of arrival (ETA) and enable proactive management of shipments.

BIBA delivered the keynote presentation as part of the “Digitalization at Lunch” series organized by the Mittelstand-Digital Center Bremen-Oldenburg.